More customer service through intelligent CRM

Good customer relationship management (CRM) can do more than just address management and lead management. Employees and customers alike benefit from the wide range of functions.

The choice of the right CRM depends on many things, including the right partner for implementation. After a long evaluation phase, ALLRECO opted for CAS genesisWorld and, with the support of Powercase Formular CRM GmbH from Hamburg, rethought its own processes, improved internal workflows, created transparency and shortened all response times.

CAS genesisWorld CRM is now a central component of ALLRECO's IT infrastructure, into which other modules such as telematics and the store are gradually being integrated.